Storelli: Digital Content Strategy Re-Vamp

My Role:

Serve as Digital Marketing Lead to Storelli Soccer. 

  • Social Media Management

  • Email Marketing

  • Content Production

  • Creator Management

  • Project Management

Challenge:

Improve the following, engagement, and creative direction across Storelli Social Media channels. Increase traffic and drive sales to client’s online store through digital platforms.

Solution:

Create and implement an organic digital strategy that covers social media management, content creation, email marketing, and SMS marketing. 

35K- 110K Instagram Followers 

0 - 358K TikTok Followers

40% Increase in DTC Sales

44% increase in Email Conversions 

100% of digital ad spend replaced by organic social.